Jul 12, 2025  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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SPT 3110 - Sales Techniques in the Sport Industry


Credit Hours: 3

The sport industry requires students who are trained in all aspects of sport business, including the critical area of sport sales. This course will provide practical professional sales techniques and philosophies utilized in several areas of sport including personal selling, ticket sales and sponsorships. Subsequently, the dynamics associated with building and fostering relationships necessary for consumer loyalty and a vibrant sport organization will be thoroughly examined.



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