Sep 07, 2024  
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 3210 - Sales Management

Credit Hours: 3

This course provides an understanding of the concepts and theories pertaining to sales management and its importance in the successful implementation of marketing strategies. Students will examine planning, organizing, and evaluating a sales force in different contexts and in ethical behaviors.

Prerequisite: MKTG 3000  and MKTG 3200 


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