Jul 02, 2024  
2023-2024 Undergraduate Catalog 
    
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2023-2024 Undergraduate Catalog
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MKTG 4680 - Digital Retailing

Credit Hours: 3

This course will explore a wide range of digital retail applications, such as retail analytics and omni-channel retail strategy, and will also contemplate how the retail environment changes with technology advancement.

Prerequisite: MKTG 3000 


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